TK Carsites Client Burnsville Toyota Wins the Top Digital Dealer Website Excellence Award

by Erin Ryan on December 21, 2011

Burnsville_Toyota

We are proud to announce and would like to congratulate Burnsville Toyota, a TK Carsites client since 2004, who is the 2011 Top Winner of the Digital Dealer Website Excellence Awards. Burnsville Toyota earned this honor by scoring higher than 229 above other dealerships and dealer groups nationwide. Burnsville Toyota achieved the best score in the Number of Page Views per Visitor category, and scored in the top five for the following categories: Leads to Visitors, Searches to Visits and Returning Visitors.

What are the Digital Dealer Website Excellence Awards?

Co-sponsored by Dealer Communications and Dataium, the Dealer Website Excellence Awards recognize automotive dealers and their website providers for exceptional performance in the websites they design and manage. The Dealer Website Excellence awards are based on the objective evaluation of auto dealers’ website analytics. Dataium is a TK Carsites partner and the largest aggregator of Internet auto shopper behavior who performs the website performance analysis.

What did Burnsville Toyota Have to Say after Receiving the Dealer Website Excellence Award?

“Teamwork is one of our biggest values at Burnsville Toyota,” states Dick Sjoquist, President of Burnsville Toyota, “and we really appreciate the results we’ve achieved as a result of our partnership with TK Carsites. Burnsville Toyota gets between 500 to 800 leads per month and at least 1/3 of those come from our website. We expect the number of leads we get from our TK Carsites site to grow in 2012, as we continue to combine good customer service with Internet Marketing.”

What TK Carsites Products Does Burnsville Toyota Use for their Dealership?

Burnsville Toyota uses the award-winning TK Carsites Power of 5 website. To maximize lead-generation, Burnsville Toyota’s team has equipped their site with TK Carsites’ search-optimized “banner ads,” which match promotional graphics to the keywords each visitor used to find the site. Burnsville Toyota’s team also uses TK Carsites’ Power Indexed Inventory, which ensures that each vehicle is easily found through organic search, and VSEO, search-optimized videos for each vehicle.

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Dealer Outreach: What Do YOU Want Us to Develop?

by JD Rucker on December 16, 2011

Website Development

As the beta stage of TK Connect nears its end, it’s time for us to hit the lab again to put together the next important development project. We have some ideas of what will make 2012 the best digital marketing year for our dealers, but before we get started we thought it would make the most sense to reach out to YOU, the dealers of the world who know best what you really need to make things great.

Do you have ideas of the ideal inventory interface? Have you dreamed up a killer mobile app? Perhaps you think that none of the social media strategies out there are effective and you have a concept for the right tool that will help dealers succeed.

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How to Get In Front of the Smart Phone Wave at Your Dealership with Paul Potratz

by Erin Ryan on December 5, 2011

How to Get In Front of the Smart Phone Wave at Your Dealership with Paul Potratz

Technology is advancing quickly and businesses need to keep up with its vast changes and latest models. Learning which device will benefit your business the most has become and will continue to be imperative in order for your business to remain relevant to your customers.

People are using Smartphone’s and Tablets daily, to gain access to their social networks, daily news, shopping etc. Using these electronics like computers on the go, having the ability to market your business via these popular devices is a goal you will want to conquer before your competitor does.

Mobile Marketing is a key component to add within your existing Marketing strategies and knowing how to market properly to the mobile community is essential for your business to learn.

That is why TK Carsites is proud to present Paul Potratz as a presenter within our webinar series. Paul will conduct an in-depth webinar regarding “How to Get In Front of the Smart Phone Wave at Your Dealership” on Wednesday December 14 9am PT/ 12pm ET.

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Automotive Internet Marketing Tips with JD Rucker: 11/7-11/11

by Patric Timmermans on November 12, 2011

Internet Marketing Tips

Every week, we will be posting the video tips that JD Rucker puts together. He is doing one a day, 5 days a week. This being the first week, we only have the first 3 videos. Enjoy! [click to continue…]

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Mobile Uber Alles: Gen-Y Survey by Cisco Shows

November 10, 2011

Will it be cake or death? Okay, assuming cake, which do you value more: Your life or your money? That’s a classic. How about money or job? Too close to one another to choose? Okay, how about this one: Your mobile device or your salary? Guess which over 1/3 of Gen-Y chose.

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10 Surprising Social Media Facts

November 8, 2011

You all know social media is growing bigger. Did you know it’s growing weirder? Evolution of any ecology happens in fits and starts. Mutants are born, thrive and lead to other mutants. And boy howdy, is this ever true in the growth of social media. Here are 10 Surprising Social Media Facts, guaranteed for contagious [...]

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Spreading Website Excellence: Burnsville Toyota, An Award-Winning TK Site

November 3, 2011

  TK Carsites doesn’t just win top awards. We help our clients win top awards. That’s what happened with Burnsville Toyota, an outstanding Burnsville, MN Toyota dealership and a model of web marketing excellence. Dealer Communications and Dataium selected Burnsville Toyota out of 230 candidates to be distinguished for their digital marketing. Dealerships were scored [...]

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Ask Your Most Pressing Internet Marketing Questions to the Leaders of KPA and TK Carsites Wed, Nov 2, 2011 9:00 AM – 10:00 MDT

November 1, 2011

Got pressing questions about how to invest in Internet Marketing and what your business should expect from a vendor? We have the answers! Tomorrow, Wednesday November 2, 2011 we proudly present the CEO of KPA, Vane Clayton and the Co-Founder of TK Carsites, Richard Valenta, as this week’s TK Carsites webinar presenters. They will be [...]

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7 Tips for Car Dealers Using Twitter

November 1, 2011

Twitter was once one of the fastest growing, most sought-after social media sites that car dealers wanted to master. They heard all of the hype surrounding it in 2009 and 2010 and wanted to take it for a ride. What most found is that it simply wasn’t very effective.

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How Dealers Can Use Infographics for the Search and Social Marketing

October 14, 2011

I’ve found over the last few months that most car dealers are not familiar with infographics. It’s a niche in the social media and search engine marketing world that hasn’t really impacted the automotive industry until very recently.

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